At Knee High Agencies, I’m thrilled to bring Huxbaby to Western Australia’s kids fashion wholesale market—a leading Australian label that fuses contemporary minimalist design with sustainable, organic fabrics for stylish little ones.

Born in Melbourne and loved around the globe (including by celebrity parents like Khloé Kardashian, Pink, and Hilary Duff), Huxbaby is known for its cool, edgy aesthetic and commitment to sustainability. Whether you're stocking for newborns or toddlers, this brand delivers gender-neutral, high-quality pieces that elevate any boutique’s offering.

A New Era of Kids Fashion

Huxbaby was founded in 2014 with a clear mission: to strip back kidswear to its essentials—clean lines, soft tones, and playful graphics—while staying true to ethical and sustainable manufacturing practices. Today, the brand remains family-owned and Australian-run, with a loyal following of conscious parents across the globe.

Designed for children aged 0–6, Huxbaby collections offer:

• GOTS-certified organic cotton pieces that are buttery-soft and gentle on young skin

• Gender-neutral designs that encourage circular wardrobe sharing

• Reversible and 2-in-1 pieces that are as functional as they are fashionable

The result? A beautiful, pared-back aesthetic that never compromises on quality, comfort, or conscience.

Sustainability at the Core

Huxbaby’s motto—less is more—guides every decision from fabric sourcing to packaging. Over 70% of their garments are made from certified organic or recycled materials, with an emphasis on low-waste, circular design principles.

They’re also proud to be:

• Labour-compliant with strict ethical guidelines

• Third-party certified for transparency and accountability in their supply chain

• Committed to creating long-lasting, heirloom-quality pieces that resist the cycle of fast fashion

This thoughtful approach doesn’t just make Huxbaby good for the planet—it makes it good for business.

Why Stock Huxbaby?

Retailers across Perth and Western Australia who stock Huxbaby benefit from a highly recognisable brand with consistent sell-through thanks to its premium quality and unique visual appeal. Its celebrity-favoured status, beautiful neutral tones, and playful sophistication give boutiques a modern edge, while its sustainable ethos appeals to eco-conscious customers.

As a baby and kids fashion wholesale agent in WA, I’m here to help you bring Huxbaby to your store with ease—offering showroom appointments, ordering support, and personalised service tailored to your store’s needs.

Sizes 000 to 8