Kippins – The Better Blankie™ for Big Feelings

Knee High Agencies proudly represents Kippins in Western Australia through the Kollektive Wholesale portfolio — giving retailers access to a curated collection of premium baby, gifting and lifestyle brands that can all be ordered together under one wholesale minimum order value.

Kippins is an Australian-designed baby comfort brand best known for The Better Blankie™ — beautifully illustrated organic comforters designed to support emotional wellbeing, sleep routines and comforting moments throughout early childhood.

Created with a thoughtful approach to child development, Kippins combines soft sensory comfort with playful storytelling to create meaningful companions that become part of a child's everyday routine. More than simply a comforter, each Kippin is designed to provide reassurance and familiarity through sleep, travel, quiet time and life's bigger feelings.

Developed with input from child development professionals including paediatric and audiology specialists, Kippins focuses on creating comfort without overstimulation. Free from electronics, sounds and flashing lights, the collection encourages calm and connection through simplicity.

The Kippins collection includes:

• Organic cotton comforters

• The Better Blankie™ range

• Character-based comfort companions

• Gift-ready baby keepsakes

• Nursery and newborn gifting options

• Sleep and emotional wellbeing products

Made from breathable certified organic cotton and designed for little hands to hold, Kippins offers a beautiful alternative for parents seeking gentle and natural comfort solutions for their children.

The playful artwork and character-driven designs also create strong visual merchandising opportunities in-store while appealing to modern parents looking for meaningful and practical gifts.

Kippins works particularly well across:

• Baby boutiques

• Newborn gifting stores

• Toy and lifestyle retailers

• Pharmacy and family stores

• Nursery and baby stores

The collection offers strong gifting appeal across baby showers, newborn gifting, birthdays and milestone occasions while also providing a product customers frequently return to purchase as additional comfort companions or gifts.

Why Stock Kippins?

• Unique emotional wellbeing positioning

• Organic cotton materials parents trust

• Strong newborn and baby gifting appeal

• Beautiful packaging and display presentation

• Encourages comfort and independent sleep routines

• Strong repeat purchase opportunities

As part of the wider Kollektive portfolio, retailers can combine Kippins orders with:

• Baby Ink / Pet Ink

• BIBS Denmark

• Kids Concept

• Les Ptipotos

• Lou Lou Lollipop

• Moonie

• Moonu

• Oli & Carol

• Trixie

This allows retailers to build a balanced baby and gifting offering while simplifying ordering and freight.

How To Order

Retailers can order Kippins directly through Knee High Agencies via showroom appointment, phone or email, or shop online through the Kollektive Wholesale B2B Portal.

Kollektive brands can all be ordered together under one wholesale minimum order value, making it easy to create a complete and coordinated baby and gifting range for your store.

If you are interested in stocking Kippins and are not currently a stockist, please reach out for availability within your area.

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