Jamie Kay, established in 2013 by founder Jamie herself, is a globally loved children's brand celebrated for its exquisite craftsmanship, soft organic fabrics, and elegant design sensibility. Originally launched with the intention of creating luxurious cot blankets for her second son, Jamie's vision quickly evolved into a comprehensive range of baby and children's clothing that now spans from newborn to size 10.

Today, Jamie Kay’s collections are adored by stylish families worldwide, known for their classic palettes, vintage-inspired prints, and beautiful seasonal tones. Each garment is thoughtfully designed in Jamie Kay's New Zealand studio, where quality, care, and creativity are at the heart of everything.

The Jamie Kay Difference

One of Jamie Kay’s defining features is its meticulous attention to quality and sustainability. The brand prioritises organic and ethically produced materials, ensuring that each piece is not only soft and durable but also gentle on the environment. Over 70% of Jamie Kay garments are made using GOTS-certified organic cotton, and all dyes used are OEKO-TEX certified, making them free from harmful chemicals and perfectly safe for children’s sensitive skin.

Ethical production is central to Jamie Kay’s philosophy. Their manufacturing partners in Vietnam, India, and China are carefully selected for their ethical standards and safe working conditions. Every step of the production process is transparent and traceable, reflecting Jamie Kay’s commitment to social responsibility.

Signature Style with Soul

Known for its soft textures, delicate detailing, and timeless design, Jamie Kay bridges the gap between luxury and everyday wear. The brand releases new collections regularly, featuring charming florals, neutral staples, and stylish layering pieces that allow for versatile dressing across seasons. Each drop is designed to be both wearable and collectable—perfect for gifting or passing down.

Why Stock Jamie Kay?

Jamie Kay continues to be one of the most sought-after children’s labels, with a loyal customer base that returns season after season. For Western Australian retailers, stocking Jamie Kay means offering customers:

• Timeless style that stands out in a saturated market

• High-quality garments made from organic, safe fabrics

• Ethical and sustainable values that align with modern consumer priorities

• Beautiful, cohesive collections perfect for gifting, baby showers, or special occasions

As a wholesale agent representing Jamie Kay in WA, I’m here to support local retailers with flexible ordering options, product training, and in-store marketing support. Jamie Kay is more than a brand—it's a movement toward thoughtful, elegant, and conscious kidswear.

Jamie Kay stocks sizes NB to 10